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flippingBook.contents = [
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	[ "Contents", 2 ],
	[ "Foreword - Implications of RFID for International Business and Trade", 3 ],
	[ "It needs understanding and imagination", 4 ],
	[ "Moving RFID beyond asset tracking", 6 ],
	[ "RFID: The potential to transform the supply chain", 8 ],
	[ "Achieving global visability of goods", 10 ],
	[ "Integration offsets risks for sceptical users", 11 ],
	[ "The Butterfly effect", 12 ],
	[ "What is RFID and how does it work?", 14 ],
	[ "RFID: Testing, testing - ready to roll", 15 ],
	[ "Ghost Busters", 16 ],
	[ "Real-time tracking: Finding things in hospitals", 18 ],
	[ "Bridging one great divide", 20 ],
	[ "'Now, where did I put that server?'", 21 ],
	[ "Its all about visability", 22 ],
	[ "Unleashing the next wave of business process innovation", 24 ],
	[ "Selling more & losing less", 26 ],
	[ "Marking time", 27 ],
	[ "Intelligent tag radar opens up RFID", 28 ],
	[ "Increasing the efficiency of manual supply chain", 30 ],
	[ "Countdown to a killer application", 31 ],
	[ "Starting RFID where others stop", 32 ],
	[ "Designer labels", 33 ],
	[ "Where are we exactly?", 34 ],
	[ "Tag team", 36 ],
	[ "Cambridge RFID research keeps pushing the boundaries", 38 ],
	[ "Moving target", 39 ],
	[ "Active RFID? As long as it solves the problem and saves money", 40 ],
	[ "Making connections", 42 ],
	[ "Intelligent tools for intelligent assembly lines", 43 ],
	[ "Paper views", 44 ],
	[ "Share and share alike", 45 ],
	[ "Galeria Kaufhorf deploys RFID in menswear", 46 ],
	[ "Collected works", 47 ],
	[ "RFID: Towards the internet of things", 48 ],
	[ "Better RFID integration with Red Bite", 50 ],
	[ "Its not as easy as it seems", 51 ],
	[ "Making global communications work", 52 ],
	[ "Hands up for hands free RFID", 54 ],
	[ "Finding Nemo", 55 ],
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